— For athletes
Your audience is your leverage. Make brands price it that way.
HDBND is the workspace that turns the fans you already have into deals you can defend — without losing 30% to an agent or living in a 12-tab pricing sheet.
Stand
Follower count is not value. Audience legibility is.
The wrong number kills the right deal. A 200K following with no buying overlap is worth less than a 20K following whose fans look exactly like a brand's best customers — and the brand can prove that. HDBND makes your audience legible so the brands that fit you actually find you, and so the deals that close get priced from what your fans will buy, not what your handle looks like.
Build
From scattered data to a deal you can defend — in four moves.
Measure: connect the audiences you already have. Match: brands surface where your fan base actually fits their buyer. Activate: outreach, pricing and contracts run from one workspace with an audit trail you own. Prove: impressions, clicks, leads and revenue tie back to the post.
Own
Your data. Your record. Your call.
Every audience read, every deal touched, every dollar earned stays on your record. You decide what gets shared with a brand, an agent or a school. Leaving the platform doesn't mean leaving your data behind. No follower-count tax, no locked exports, no black-box pricing.
Frequently asked questions
- Do I need to leave my agent to use HDBND?
- No. HDBND is the workspace; your agent can run on top of it. Most athletes use HDBND to measure their own audience and bring deal-ready numbers into the agent conversation, not to replace it.
- Is there a follower-count minimum?
- No. HDBND prices on audience legibility and buyer overlap, not raw follower count. A 20K following with strong buying signal lands deals a 200K following without it can't.
- Who owns my audience data?
- You do. Every audience read, every deal touched and every dollar earned stays on your record. You decide what's shared with a brand, an agent or a school — and you can export it at any time.
- How does HDBND price a deal?
- Every offer comes with comparable-deal evidence — what your audience overlap is worth in the market, what comparable athletes recently closed at, and what a brand should expect to defend internally.
- What does HDBND cost?
- Athlete plans start free. The Elite plan is $99/mo and the team-led Pro plan starts at $5,000/yr and unlocks the full pricing/contract workflow.