Insights · NIL

Early Signing Period: What NIL Can and Can't Be Promised to a Recruit

A school can put its own money in a signed contract. It can't promise you a brand deal. Here's where the line sits before you sign in December.

NIL · Jeff Brunelle · October 25, 2026 · 7 min read

Insights

What you actually sign

The National Letter of Intent is gone: the NCAA ended it on October 9, 2024. A recruit now signs an athletics aid agreement, a revenue-sharing contract (the NCAA calls it a settlement related benefits agreement), or both. Signing either one stops other schools from recruiting you.

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What a school can put in writing

Anything the school itself pays you has to be in a signed, written agreement, which the school uploads to the College Sports Commission's system within five business days. It counts against the school's revenue-sharing cap, about $21.58 million in 2026-27, and it can't run past your eligibility. Schools also certify each year that no athlete was promised payments outside those written agreements.

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What a school can't promise

Since July 1, 2025, a school may not promise or guarantee you a third-party NIL deal, out loud or in writing. "Our collective will get you $200,000" is exactly the kind of guarantee the rule bans.

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What a collective or booster can offer

A collective, a booster who has given more than $50,000, or anyone who helped recruit you counts as "associated" with the school you end up attending. An associated payer may pay you only for a real business purpose, at a rate in line with comparable athletes, and the deal has to actually use your name, image or likeness. Money raised to get athletes to enroll somewhere doesn't qualify. Deals from businesses with no tie to the school get much less scrutiny.

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Deals you already have

When you enroll, you report every third-party deal worth $600 or more (counting several deals with the same payer, and product, gear or services, together) that was signed or paid after July 1, 2025 or after the first day of your junior year of high school, whichever is later. The deadline is 14 days after you enroll or before your first game, whichever comes first. You can't log into NIL Go until you've enrolled, so keep your contracts and payment records from junior year on.